HP's print cartridge packaging goes green

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There was a lot of waste to reduce

1. Note that the 'green cartridge' is only for North America at present. others can still pollute?
2. If I recall the packaging correctly: I had believed that HP was using a (relatively) huge container to pack a small cartridge only because it wanted the consumers to feel better about the high price they were paying. Now that customers have seen through it, I guess it's time to make the 'right size' package!

My vote is for 'good marketing while working on bottom line' theme.

Posted by: mukul.madan   Posted on: 02/12/07 You are currently: a Guest | Members login | Terms of Use

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