Toilet Tissue, Quilted Northern, 60/Carton

1/10 Quilted Northern Goes Cheap

Nice_Guy_Jr - 10/21/09  (Edited: 10/21/09)

Quilted Northern, relying on the long term customer base they established and that has the expectation of continuity, has now changed/cheapened their product. If you have old rolls compared to the newer packages the first noticeable changes are in size. To me, the major difference is the reduced width from 11.43 CM to 10.16 CM (1/2 inch in width). I personally noticed very quickly the difference when switching from an old roll to the new smaller/cheaper rolls. The rolls also were reduced from 300 sheets per roll to 286. Keep in mind that the smaller width means more sheets are required to obtain the same effect the older and larger sheets provided, but then they also decreased the sheet count so even though the price per package remains relatively the same (it is up at my store), you will now need to purchase replacement packages more often so we, the consumer, are getting cheated with added cost to us. Not obviously by a price increase, but covertly, by reducing and cheapening their product. I wrote to the company to express my displeasure and that I felt cheated by a company I had relied on, and trusted for their consistency. This was their response. ---------- Thank you for contacting the Georgia-Pacific Consumer Response Center. Georgia-Pacific places tremendous importance on the opinions we receive from our customers. We understand you may have some concerns about the roll width and/or sheet count of Quilted Northern Soft & Strong(r). As noted at the bottom of the package, Quilted Northern Soft & Strong(r) is about 1/2 inch narrower than before, and we have slightly reduced the sheet count. Because of today's economy, cost is a factor. We made the decision to slightly reduce the roll to bring you the bathroom tissue you trust and not raise our price to retailers. Quilted Northern Soft & Strong continues to provide the cleanliness and comfort you have come to expect, making it a great value in today's economy. As always, Quilted Northern Soft & Strong(r) is thick, absorbent, and gentle on your skin. The bathroom tissue features strength and durability for cleanliness, with softness and thickness for comfort. With Quilted Northern Soft & Strong(r), you do not have to compromise comfort for clean. In fact, we've heard from many of our most loyal customers about how important the quality of our bathroom tissue is to them. For more than 100 years, consumers have trusted Quilted Northern Soft and Strong(r) to deliver what they want most in a bathroom tissue: cleanliness and comfort. We would never make this change if our core consumers didn't approve of the product. We're sorry you are disappointed with the changes we've made to the roll size of Quilted Northern Soft & Strong(r). Georgia-Pacific is committed to providing the best quality products. Unfortunately, we are unable to offer a money back guarantee or product redemption at this time. Georgia Pacific Consumer Products LP is committed to continuous product improvement and providing a variety of products to serve you. If you have further questions or comments, please contact us at our toll free number: 1-800-2TELLGP (1-800-283-5547) or e-mail us at: gpcrc@gapac.com. You may also visit our website at www.gp.com. Thank you.