Coming soon: A Monster ad campaign

TalkBack 3 of 3:

« Previous

• Thread View
• Flat View

For what?

Today's the day. For what? It has the possiblities of being a good campaign but it's too vague. They need to focus on what they do and how they do it better than the competition. Monster is not involved in the hiring process so why say today's the day? Is it the day that you get hired? Possibly. What Monster needs to focus on is that they are a forum providing a way for job seekers to find a job that match them or a company seeking the right individual. Almost like a singles meeting forum (ie, Here are my qualities. What are yours?) Their slogan or campaign should be "seek and find". Because, that is exactly what you are doing seeking out and finding the right job.

Posted by: candig   Posted on: 12/23/03 You are currently: a Guest | Members login | Terms of Use

Alert moderator to an offensive message

Subscribe to this discussion via Email or RSS

SponsoredWhite Papers, Webcasts, and Downloads

• Three Steps You Need to Know to Stop Data Loss Varonis Sensitive data exposed to misuse or loss... it is the stuff of nightmares ... Download Now
• File System Auditor Version 2.0.8 ScriptLogic File System Auditor? allows administrators to audit file access, generate ... Download Now
• Using Red Hat Enterprise Linux AS to Achieve Highly Available, Load-Balanced Clusters Dell The Red Hat Enterprise Linux AS operating system integrates Cluster ... Download Now