On The Insider: Britney's Bikini-Clad Top 10
BNET Business Network:
BNET
TechRepublic
ZDNet
TalkBack 31 of 35:
Next »
« Previous
Two easy examples: Win95, .and Harry Potter
Read this about Harry Potter:

http://news.bbc.co.uk/2/hi/entertainment/6320733.stm

"Shops opened at midnight and queues formed when the last book, Harry Potter and the Half-Blood Prince, was released.
It sold 2,009,574 copies in Britain on the first day"

And, think about what happened with Win95. There was no chance of shortage, it was just software for gods sake. Why did they line up and wait long hours to be the first to buy it?????? They knew they would be able to buy it later.

WHEN THERE IS EXCITEMENT ABOUT A PRODUCT, PEOPLE WILL FORM LONG LINES, EVEN KNOWING THAT THERE WILL BE NO SHORTAGES. IT IS NOT JUST SHORTAGES THAT CREATE THE LONG LINES.

Companies love excitement. It sells products. The fact that you can't generate excitement is a bad indicator. And, did you every consider that the excitement over the game consoles is what caused the shortages? Shortages do not cause much excitement in and of themselves. Shortage or not, who will in line wait at midnight for a boring product (think VISTA)???
Posted by: DonnieBoy   Posted on: 02/01/07 You are currently: a Guest | Members login | Terms of Use
Reply to Story Reply to Message

Alert moderator to an offensive message

Subscribe to this discussion via Email or RSS

Microsoft eat your heart out !!!  Intellihence | 01/30/07
Same story at the even here in Fort Lauderdale  eye4bear | 01/30/07
Consumers don't cares about launch Day!  andrej770 | 01/30/07
Those consumers cared a lot in 1995. They made long lines, there was  DonnieBoy | 01/30/07
Oh really?  Graham Fluet | 01/30/07
Vista's actual launch? Think whisper, not bang  Loverock Davidson | 01/30/07
Oh Rockhead ...  Henaway | 01/30/07
Mad?  Loverock Davidson | 01/30/07
Well, if they planned on it being boring, you could say it went as planned.  DonnieBoy | 01/30/07
Compared to Win95, this was a whimper. MS can NOT generate any excitement.  DonnieBoy | 01/30/07
DonnieBoy  Moosehouse | 01/30/07
Let's see, you don't have any way to argue that the Vista launch was not  DonnieBoy | 01/31/07
He may not, but...  Badgered | 01/31/07
Yes, that was all true in 1995, but they lined up anyway. In 2007, they did  DonnieBoy | 01/31/07
Probably about as hard as it is for you to  Badgered | 01/31/07
Right, Microsoft didn't want any excitement. Ok if nobody cares about VISTA  DonnieBoy | 01/31/07
Well, one thing is for sure  Badgered | 01/31/07
Hey man, I agree, EXCITEMENT MEANS NOTHING. Just ask any marketing  DonnieBoy | 01/31/07
Sorry..... but  Badgered | 02/01/07
What???? Excitement is no indicator of how well a product will sell????  DonnieBoy | 02/02/07
I can't believe I missed out!  Badgered | 01/30/07
With all this launch excitement, all I can say is...  Userama | 01/30/07
Yeah, Know What You Mean  Moosehouse | 01/30/07
Better Than I Hoped  Moosehouse | 01/30/07
re: here in canada  Arm A. Geddon | 01/30/07
Bucnha Haters here  ericseba | 01/31/07
So, what did you expect? Everybody to sit around and not notice the  DonnieBoy | 01/31/07
What's Up Donnie??  ericseba | 01/31/07
Oh, so the excitement arround Window 95 was due to short supplies, NOTHING  DonnieBoy | 01/31/07
Tell Me Genius  ericseba | 02/01/07
Two easy examples: Win95, .and Harry Potter  DonnieBoy | 02/01/07
Bad examples  ericseba | 02/01/07
Bad Examples? They both show how exciting products generate excitement,  DonnieBoy | 02/02/07
Glad it was a quiet launch  rupaa62 | 01/31/07
No different than a Solaris, Linux, or FreeDos launch  Boot_Agnostic | 02/01/07

What do you think?

SponsoredWhite Papers, Webcasts, and Downloads

advertisement
advertisement
Click Here

SmartPlanet

Click Here