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Microsoft Integration
Over the long haul, the company hopes that AdCenter will prove more adept at targeting advertisements to the individual user,

...

It's expected to announce this week that it has scooped up Massive, a company that serves up advertising to slots within video games

Targeting ads to PC users is one of the things that Microsoft certainly should be able to do better than anyone else. After all, they have access to all of the user's files.

For instance, some of that investment into AI might let MSWindows and MSOffice deduce that the user is having an extramarital affair and (taking advantage of the tight integration of MSIE) suggest that MSAdcenter feature ads for divorce lawyers, contraceptives, inexpensive nearby hotels, etc.

That's the kind of value that Microsoft's integrated software stack can offer. Nobody else can touch it.
Posted by: Yagotta B. Kidding   Posted on: 05/03/06 You are currently: a Guest | Members login | Terms of Use
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It shouldn't cost that much to copy Apple  Richard Flude | 05/03/06
hi Apple fangirl wink  failure | 05/03/06
Where did you get those numbers?  tic swayback | 05/03/06
Search, portals ?  failure | 05/06/06
before spending any kind of money  toxicfreak | 05/03/06
... MS is dangerous ...  Reverend MacFellow | 05/03/06
One thing it will NOT buy: The best employees. They work at Google and  DonnieBoy | 05/03/06
Unfortunately Accenture  mighetto | 05/03/06
Things Microsoft Needs To Buy  itanalyst | 05/03/06
Interested in a grassroots GOLD MINING....  Feldwebel Wolfenstool | 05/03/06
Microsoft ready to spend--but on what?  Loverock Davidson | 05/03/06
The most important thing about the MS execs: No qualms about breaking the  DonnieBoy | 05/03/06
How are they going to breakt he law?  Loverock Davidson | 05/03/06
Oh Loverock, you're killing me! 10.0!  tic swayback | 05/03/06
No, you're killing me  Loverock Davidson | 05/03/06
How about iGate Inc.?  mighetto | 05/03/06
Allow me to point out your errors  Loverock Davidson | 05/03/06
IBM, Oracle and SAP  mighetto | 05/03/06
You must work for the Seattle Gazette  osreinstall | 05/03/06
See Vanity Fair Last Month  mighetto | 05/03/06
You mean Gossip, Inc.  osreinstall | 05/06/06
Forgive him; he's a Mac user.  Anton Philidor | 05/03/06
Nice  Loverock Davidson | 05/03/06
Prove me wrong  tic swayback | 05/03/06
Who discovered America for Europeans?  Anton Philidor | 05/03/06
Which says nothing about foresight or vision of the future  tic swayback | 05/03/06
Bill Gates sets out in his currach...  Anton Philidor | 05/03/06
Tic, MS is a little better than that.  osreinstall | 05/03/06
MS is brilliant, but Nostradamus they ain't!  tic swayback | 05/04/06
No one is 100% accurate.  osreinstall | 05/04/06
Enough with the softballs Loverock  tic swayback | 05/03/06
Spending Will Protect Management  mighetto | 05/03/06
My guess  tic swayback | 05/03/06
The online advertising business is large and growing.  Anton Philidor | 05/03/06
Microsoft Integration  Yagotta B. Kidding | 05/03/06
Google AI insights  Anton Philidor | 05/03/06
They already tried that once....  tic swayback | 05/03/06
Conversion to the euro?  HypnoToad72 | 05/03/06

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