Survey shows influx of companies using social networks for recruiting

Do companies really know recruiting parameters for Social Media positions?: I believe it is important to separate the types of roles companies are recruiting when it comes to Social Media.

Companies are still in very early stages of understanding Social Media, how to monetize on it, how to integrate with current Marketing plans. They also are still in infancy when it comes to push versus pull...moving from selling to conversing.

It's easy to hire heads to twitt for a company, put up a facebook fan page, or get bloggers to write about the company...but when it comes to true Social Media strategy that clearly defines objectives, metrics, and organizational changes needed, I find that good resources are scarce.

In the coming months I predict the lines between strategy and tactics; planning and tactics will become more solid and recruiters will also be able to get the right resources for companies.

With best regards,
Ravit
Ustrategy, LLC.
http://ustrategy.com; Posted by: ravit_ustrategy Posted on: 05/21/09 (Edited: 05/21/2009 @ 01:17) You are currently: a Guest | Members login | Terms of Use

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