Reasons to reconsider the social media release; tips for getting there

Social Media Releases: Hi Serena -
Great article and great overview on Social Media Releases.
However, I think you missed one of the most important keys to success: outreach!
I always say that the online world of social media is a social place, and that you'll have much greater success if you develop relationships with online journalists and bloggers that you are trying to reach, and then send them a link to your SMR if you think they'd be interested. I think you'll get much more success with this route than simply sending your SMR out via a ton of different services (I work for a newswire and I'm even saying this).

Cheers,

Parker
http://twitter.com/parkernow
http://BlogCampaigning.com; Posted by: Parkernow Posted on: 04/24/09 You are currently: a Guest | Members login | Terms of Use

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Social Media Releases Parkernow | 04/24/09

Press release basics serenaehrlich | 04/26/09

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