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- Social marketing ISN'T the answer...
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Social marketing isn't the answer any more than "e-mail" or "direct mail" is the answer. It's all about the relationship, and if you're disingenuous and short term about your intentions, it doesn't matter how you communicate or how often, for that matter.
As a marketer, when you can think about what you want to bring INTO the world, before you think about what you want to get OUT of it, then people respond.
And when you're doing this, they respond no matter what media you're using.
Over and out... - Posted by: kingofcopy.com Posted on: 11/11/08 You are currently: a Guest | Members login | Terms of Use
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