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- Give it away, just like Cell Phones
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If Sony,Amazon,Plastic Logic, IREX, etc... want people to start reading content on eReader devices, they need to start giving them away for free... with a service contract, much like the cellphone industry.
Most people already understand these types of contracts and will feel like they are embarking on a reading plan and not purchasing a device that will become obsolete in a couple of years. This way readers could bundle content and keep it simple. For example you could sign up for a 24 month plan where you pay $20 a month for the right to download one book a month and two magazines or one book and a subscription to a newspaper. This type of Sales model is proven to work well with cell phones I think it would work even better with eReaders. I predict that the company that adopts such a sales model will become the industry leader. - Posted by: LibertyNews Posted on: 08/26/09 You are currently: a Guest | Members login | Terms of Use
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