Against the growing tide of spam, here's one anti-spam standard we desperately need. Now.

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It's Past Time For A Unified Anti-SPAM System

We've been advocating aggressive, unified, anti-SPAM measures for years. With more business moving to the Internet and people increasingly dependent on the Internet for everything from banking and investing, to scheduling their personal training classes, it's time email providers started cooperating to make the Internet safer for all of us!

David Berlind's idea, to have email providers like AOL, MSN/Hotmail, Yahoo and even private label mail vendors like ourselves collaborate is dead-on! Enabling email systems to provide "signalling back and forth between e-mail clients and servers as to who end-users consider to be spammers and who they consider to be safe-senders," would make it considerably more difficult for spammers to slip through the "net." (pun intended!)

Another tool that ISPs and email providers should employ, is verified enrollment and credentialing. Email users would be required to provide proof of identity to receive a "verified" account. Getting a "certified + verified" account would provide the user with a private security Certificate that could be used to digitally sign and encrypt email, files, etc.

Implemented with ubiquitous email client/server support, this three layer approach for verifying the true source of email would not only allow for more precise filtering, it would strengthen the market for true "opt-in" email and RSS advertising, creating additional sources of net revenue and jobs.

Posted by: John Westra   Posted on: 05/03/07 You are currently: a Guest | Members login | Terms of Use

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