OpenSocial is now neutral: What's the business hook here?

TalkBack 1 of 1:

• Thread View
• Flat View

Business hook is obvious...

Here is the value... companies love to have information on consumers... existing and prospective... consumers love to consume stuff... free stuff and stuff they pay for... services and goods... give them a little free service and collect a lot of information about the consumer that is valuable in selling them other goods and services... not a bad deal and not at all sinister in a capitalist sales situation... plus then you can target them directly with goods, services, and ads tailored to their wants... a little unfamiliar and maybe scary at first, but I look forward to only ads that apply to me at times I find convenient... and I am in IT not marketing... but make sure you limit info you put out about yourself to stuff you want marketed to you... OpenSocial just sort of acknowledges that there is benefit from competing for the same consumers if it means faster and better access to them... should be very interesting to watch play out.

Posted by: opinionated.jerk   Posted on: 03/26/08 You are currently: a Guest | Members login | Terms of Use

Alert moderator to an offensive message

Subscribe to this discussion via Email or RSS

SponsoredWhite Papers, Webcasts, and Downloads

• New College Durham Attracts New Students With Robust IT Infrastructure Delivered With the Help of Dell Professional Services Dell When New College Durham received funding from the Learning Skills Council ... Download Now
• ActiveRoles Server ScriptLogic ActiveRoles Server can help you manage, automatically provision ... Download Now
• IBM Smart Business Time Savings Test IBM If time is money - is your organization in need of a way to save both? ... Download Now