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- Advertisers aren't idiots
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Everybody complains about receiving advertisiments but the reality is a huge portion of the content we enjoy is only available because we view advertisements. Can you imagine TV, radio and websites with out ads??
Advertisers are smart - they will give you something you want in return for seeing the ad. You don't want 50% off your Starbucks coffee? No problem.. pay twice as much as someone that allowed a message to come through.
Plus advertisers learn what works and what doesn't. Remember pop-up ads? How many of those do we see now that internet advertising is more mature?
I know that SMS ads are becoming more of an issue in other parts of the world than the US, but when it comes to something like Bluetooth advertising, there are enough mechanisms to limit it to only ads that people want. - Posted by: ARiggz Posted on: 09/17/07 You are currently: a Guest | Members login | Terms of Use
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